Say Yes To Profits Podcast

Your Financials Tell A Story

Is your business financially successful, or just surviving on revenue alone?
This episode of the Say Yes To Profits Podcast challenges CEOs to move beyond avoidance or surface-level analysis. It’s a call to take ownership of your financial narrative now, while you still have the power to shape the outcome, rather than later, when the cost of inaction has grown too great.
This episode breaks down:
Why revenue alone is not a reliable measure of financial health
How to interpret your Profit & Loss, Balance Sheet, and Cash Flow as a cohesive financial story
The real difference between a bookkeeper, CPA, coach, and a CFO
Why ignoring your financial data leads to expensive blind spots
How to use your UFL to lead with clarity, control, and confidence
Ready to take control of your financial future?
Download the free Ultimate CFO Readiness Checklist here → https://www.sayyestoprofits.com/cforeadiness
👇🏾 JOIN THE SAY YES TO PROFITS COMMUNITY
LINK
 
👇🏾 WORK WITH OCTAVIA & SAY YES TO PROFITS
Schedule Discovery Session - LINK
Virtual CFO Services - LINK
 
👇🏾CONNECT ON SOCIAL MEDIA:
Instagram - LINK
Listen on Podbean
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Listen on Spotify
Listen on Pandora
Watch on YouTube
 
💖Thanks for tuning in to the SYTP Podcast💖
©2025 Say Yes To Profits. All rights reserved.
 
ABOUT OCTAVIA
I am Dr. Octavia Conner, CEO of Say Yes to Profits. We are a virtual CFO and business financial strategy firm that helps 6- and 7-figure Women CEOs turn financial challenges into clarity, strategy, and predictable cash flow, enabling them to scale profitability using our proprietary Say Yes To Profits® Framework. 
DISCLAIMER:
This episode should be used for informational purposes only. Speak with your accountant before using any strategies provided. Say Yes To Profits, nor Octavia Conner, can not be handled responsibly. You are using these strategies at your own risk.

How to Stop Feeling Broke in Your 7-Figure Business

You can generate $1 million in revenue and still feel broke. Why? Because revenue is not cash.
In this episode of the Say Yes To Profits Podcast, I will break down the real reasons high-earning CEOs are financially stressed and what to do about it. 
From delayed receivables to bloated expenses and the “spend to grow” trap, you’ll uncover the profit-killing habits most 7-figure business owners don’t talk about.
What you’ll learn:
Why cash flow is more important than revenue
How to implement a 12-week cash flow forecast
The dangers of underpaying yourself as CEO
How to measure ROI on every business decision
Why you need a financial operating system now
Ready to fix your cash flow problems for good? Grab your FREE Cash Flow Confidence Kit → https://www.sayyestoprofits.com/cashflowkit
Includes:
Customizable 12-week cash flow forecast
Step-by-step video training
Weekly review checklist
👇🏾 JOIN THE SAY YES TO PROFITS COMMUNITY
LINK
 
👇🏾 WORK WITH OCTAVIA & SAY YES TO PROFITS
Schedule Discovery Session - LINK
Virtual CFO Services - LINK
 
👇🏾CONNECT ON SOCIAL MEDIA:
Instagram - LINK
Listen on Podbean
Listen on Apple Podcast
Listen on iHeart
Listen on Spotify
Listen on Pandora
Watch on YouTube
 
💖Thanks for tuning in to the SYTP Podcast💖
©2025 Say Yes To Profits. All rights reserved.
ABOUT OCTAVIA
I am Dr. Octavia Conner, CEO of Say Yes to Profits. We are a virtual CFO and business financial strategy firm that helps 6- and 7-figure Women CEOs turn financial challenges into clarity, strategy, and predictable cash flow, enabling them to scale profitability using our proprietary Say Yes To Profits® Framework. 
 
DISCLAIMER:
This episode should be used for informational purposes only. Speak with your accountant before using any strategies provided. Say Yes To Profits, nor Octavia Conner, can not be handled responsibly. You are using these strategies at your own risk.

A Bookkeeper and CPA Are No Longer Enough For 7-Figure CEOs.

You are running a 7-figure-plus business. You have a CPA and a bookkeeper.
So why do your finances still feel unclear and disconnected?
The truth is, this is not a revenue issue. It is a financial leadership gap.
In this episode of the Say Yes To Profits Podcast, I explain why a Virtual CFO is the missing piece and how to finally gain financial clarity, consistency, and control.
 
Inside this episode, you will learn:
✔️ Why traditional financial roles fall short at the 7-figure level✔️ What a Virtual CFO really does to protect your margins and cash reserves✔️ The strategic difference between compliance and command✔️ How to identify the financial gaps holding your business back
 
Download the CFO Readiness Checklist
Find out if your business is ready for a Virtual CFO. - LINK
 
👇🏾 JOIN THE SAY YES TO PROFITS COMMUNITY
LINK
 
👇🏾 WORK WITH OCTAVIA & SAY YES TO PROFITS
Schedule Discovery Session - LINK
Virtual CFO Services - LINK
 
👇🏾CONNECT ON SOCIAL MEDIA:
Instagram - LINK
Listen on Podbean
Listen on Apple Podcast
Listen on iHeart
Listen on Spotify
Listen on Pandora
Watch on YouTube
 
💖Thanks for tuning in to the SYTP Podcast💖
©2025 Say Yes To Profits. All rights reserved.
ABOUT OCTAVIA
I am Dr. Octavia Conner, CEO of Say Yes to Profits. We are a virtual CFO and business financial strategy firm that helps 6- and 7-figure Women CEOs turn financial challenges into clarity, strategy, and predictable cash flow, enabling them to scale profitability using our proprietary Say Yes To Profits® Framework. 
DISCLAIMER:
This episode should be used for informational purposes only. Speak with your accountant before using any strategies provided. Say Yes To Profits, nor Octavia Conner, can not be handled responsibly. You are using these strategies at your own risk.

12 Financial Commandments for 7-Figure Women CEOs

Generating millions in revenue does not guarantee consistent profit, cash flow clarity, or financial stability. 
In this episode of the Say Yes To Profits® Podcast, Dr. Octavia Conner, Virtual CFO and Business Financial Strategist for 7-figure service-based women CEOs, reveals the 12 non-negotiable financial commandments that every high-earning CEO must implement to gain financial foresight, build a cash reserve, reduce taxes legally and ethically, and more…
These commandments are built around the proprietary Say Yes To Profits® Framework: Prepare. Produce. Purchase. Profit. Power, and together, they form a scalable financial ecosystem that supports sustainable growth and long-term wealth.
Download the Say Yes To Profits® Playbook – your companion resource to assess your current financial health, access a 30-day action plan, and begin applying the framework today: https://SayYesToProfits.com/Playbook
 
👇🏾 JOIN THE SAY YES TO PROFITS COMMUNITY
LINK
 
👇🏾 WORK WITH OCTAVIA & SAY YES TO PROFITS
Schedule Discovery Session - LINK
Virtual CFO Services - LINK
 
👇🏾CONNECT ON SOCIAL MEDIA:
Instagram - LINK
Listen on Podbean
Listen on Apple Podcast
Listen on iHeart
Listen on Spotify
Listen on Pandora
Watch on YouTube
 
💖Thanks for tuning in to the SYTP Podcast💖
©2025 Say Yes To Profits. All rights reserved.
ABOUT OCTAVIA
I am Dr. Octavia Conner, CEO of Say Yes to Profits. We are a virtual CFO and business financial strategy firm that helps 6- and 7-figure Women CEOs turn financial challenges into clarity, strategy, and predictable cash flow, enabling them to scale profitability using our proprietary Say Yes To Profits® Framework. 
DISCLAIMER:
This episode should be used for informational purposes only. Speak with your accountant before using any strategies provided. Say Yes To Profits, nor Octavia Conner, can not be handled responsibly. You are using these strategies at your own risk.

4 Underrated Cash Flow Strategies for Scaling CEOs

Most 7-figure CEOs believe that increasing revenue solves cash flow problems. It does not. In this episode, Dr. Octavia Conner reveals five strategic cash flow systems that high-earning CEOs must implement to eliminate gaps, protect profit, and lead with financial control.
You will learn:
Why your business may look profitable but still feel financially unstable
How to implement the Cash Flow Control Allocation and Watchtower strategies
What steps to take for consistent, predictable cash flow at scale
And more...
Download the FREE 7-Figure Cash Flow Confidence Kit: https://SayYesToProfits.com/CashFlowKit
 
👇🏾 JOIN THE SAY YES TO PROFITS COMMUNITY
LINK
 
👇🏾 WORK WITH OCTAVIA & SAY YES TO PROFITS
Schedule Discovery Session - LINK
Virtual CFO Services - LINK
 
👇🏾CONNECT ON SOCIAL MEDIA:
Instagram - LINK
 
💖Thanks for tuning in to the SYTP Podcast💖
©2025 Say Yes To Profits. All rights reserved.
ABOUT OCTAVIA
I am Dr. Octavia Conner, CEO of Say Yes to Profits. We are a virtual CFO and business financial strategy firm that helps 6- and 7-figure Women CEOs turn financial challenges into clarity, strategy, and predictable cash flow, enabling them to scale profitability using our proprietary Say Yes To Profits® Framework. 
 
DISCLAIMER:
This episode should be used for informational purposes only. Speak with your accountant before using any strategies provided. Say Yes To Profits, nor Octavia Conner, can not be handled responsibly. You are using these strategies at your own risk.
Listen on Apple Podcast
Listen on iHeart
Listen on Spotify
Listen on Pandora
Watch on Youtube

Trump’s Big Beautiful Bill 2025: What It Means for Your Business Taxes

On July 4, 2025, the Big Beautiful Bill was signed into law by Trump, and it’s a game-changer for 7- and 8-figure CEOs.
If you're not paying attention, you could be overpaying in taxes and missing out on massive cash flow opportunities.
In this episode, I break down the top four tax provisions you must know, from increased pass-through deductions to bonus depreciation and new payroll credits.
Discover how to:
 Legally reduce your tax bill
 Improve post-tax cash flow
 Leverage capital deductions
Protect your profits with a strategy
👇🏾 JOIN THE SAY YES TO PROFITS COMMUNITY
LINK
 
👇🏾 WORK WITH OCTAVIA & SAY YES TO PROFITS
Schedule Discovery Session - LINK
Virtual CFO Services - LINK
 
👇🏾CONNECT ON SOCIAL MEDIA:
Instagram - LINK
 
💖Thanks for tuning in to the SYTP Podcast💖
©2025 Say Yes To Profits. All rights reserved.
 
ABOUT OCTAVIA
I am Dr. Octavia Conner, CEO of Say Yes to Profits. We are a virtual CFO and business financial strategy firm that helps 6- and 7-figure Women CEOs turn financial challenges into clarity, strategy, and predictable cash flow, enabling them to scale profitability using our proprietary Say Yes To Profits® Framework. 
 
DISCLAIMER:
This episode should be used for informational purposes only. Speak with your accountant before using any strategies provided. Say Yes To Profits, nor Octavia Conner, can not be handled responsibly. You are using these strategies at your own risk.
Listen on Apple Podcast
Listen on iHeart
Listen on Spotify
Listen on Pandora
Watch on Youtube

Build Like You’re Going To Sell - Even If You Never Plan To

Whether you plan to sell your business in three years or thirty, or never at all, you must build it as if it were an asset because it is. 
Why? Because businesses that are sellable are also scalable, sustainable, and significantly more profitable.
In this episode of The Say Yes To Profits Podcast, I will show you how to build your business as if you're going to sell it, even if you never plan to do so; you create something powerful.
 
👇🏾 DOWNLOAD THE SAY YES TO PROFITS PLAYBOOK 
LINK
 
👇🏾 JOIN THE SAY YES TO PROFITS COMMUNITY
LINK
 
👇🏾 WORK WITH OCTAVIA & SAY YES TO PROFITS
Schedule Discovery Session - LINK
Virtual CFO Services - LINK
 
👇🏾CONNECT ON SOCIAL MEDIA:
Instagram - LINK
 
💖Thanks for tuning in to the SYTP Podcast💖
©2025 Say Yes To Profits. All rights reserved.
ABOUT OCTAVIA
I am Dr. Octavia Conner, CEO of Say Yes to Profits. We are a virtual CFO and business financial strategy firm that helps 6- and 7-figure Women CEOs turn financial challenges into clarity, strategy, and predictable cash flow, enabling them to scale profitability using our proprietary Say Yes To Profits® Framework. 
 
DISCLAIMER:
This episode should be used for informational purposes only. Speak with your accountant before using any strategies provided. Say Yes To Profits, nor Octavia Conner, can not be handled responsibly. You are using these strategies at your own risk.
Listen on Apple Podcast
Listen on iHeart
Listen on Spotify
Listen on Pandora
Watch on Youtube
 

Signs You're Ready To Scale To 7 Figures

More money shouldn’t mean more problems. In this episode of the Say Yes To Profits® Podcast, Dr. Octavia Conner shares the five signs that prove whether you're truly ready to scale your business, without sacrificing your profit or peace.
 
👇🏾 DOWNLOAD THE FREE CHECKLIST
https://www.sayyestoprofits.com/7figuresigns
 
👇🏾 JOIN THE SAY YES TO PROFITS COMMUNITY
LINK
 
👇🏾 WORK WITH OCTAVIA & SAY YES TO PROFITS
Schedule Discovery Session - https://www.sayyestoprofits.com/session
Virtual CFO Services - https://www.sayyestoprofits.com/cfoservices/
 
👇🏾CONNECT ON SOCIAL MEDIA:
Instagram - https://www.instagram.com/octaviaconnercfo
 
Listen on Apple Podcast
Listen on iHeart
Listen on Spotify
Listen on Pandora
Watch on YouTube
 
💖Thanks for tuning in to the SYTP Podcast💖
©2025 Say Yes To Profits. All rights reserved.
 
ABOUT OCTAVIA
I am Dr. Octavia Conner, CEO of Say Yes to Profits. We are a virtual CFO and business financial strategy firm that helps 6- and 7-figure Women CEOs turn financial challenges into clarity, strategy, and predictable cash flow, enabling them to scale profitability using our proprietary Say Yes To Profits® Framework. 
DISCLAIMER:
This episode should be used for informational purposes only. Speak with your accountant before using any strategies provided. Say Yes To Profits, nor Octavia Conner, can not be handled responsibly. You are using these strategies at your own risk.